I’M SO HAPPY YOU’RE HERE
My work will help you stop wondering how you’re going to build your biz (and why it hasn’t happened the way you want it to… yet), and move you into deep states of trust, belief and enoughness.
Because from here… everything is possible.
I’m Cassie Mendoza-Jones. I’m a business coach, kinesiologist, NLP practitioner, naturopath, author and speaker.
I’ve spent the last 10+ years working with women and entrepreneurs, healers, coaches and creatives who are driven, devoted and honouring their dreams, and who want to become more powerfully aligned to their bigger vision, clear away perfectionism, procrastination and overwhelm, and create their own version of a beautiful and aligned business and life.
Alignment is my jam (although if we’re talking about actual jam, I go with fig—I know, a random but excellent option). I love helping driven women and entrepreneurs become aligned to their dreams and goals; helping them to get clear on what they’re calling into their lives and businesses, make space for it, receive it, and align their energy and intentions towards expansion, ease and flow.
I also love helping women give themselves permission to know their worth, trust their path, and stop pushing themselves so hard; helping them to start believing that creating ease in their creative life and biz doesn’t have to be so hard! (Because that defeats the purpose of aligning with ease, right?)
How do I do this? I blend fire-cracker business coaching with Kinesiology and NLP (neuro-linguistic programming) to help you create incredible results in a business that feels like home, safety and joy.
Add in a little dose of naturopathy if needed, and you’ve got a powerful recipe for tapping into your innate power to help you change your thinking, your way of being, and your way of showing up in the world.
Through powerful techniques and energetic healing, I’ll help you lovingly guide your thoughts, energy and actions towards creating the kind of success that you want.
I see you in your fullest, truest and brightest light, in your highest potential, even if you doubt yourself, worry about the future or second-guess how you’ll get from where you are, to where you want to be.
I hold you there with love, even through the inevitable discomfort that growth brings up. (And it will bring it up.)
And I show you how to do the same for yourself.
I promise you, all the strategy in the world can’t do what deep belief does.
And deep belief is not only ready and waiting for you, it’s reaching for you.
My work is for you if:
YOU’RE IN THE MOOD TO MAKE YOUR BUSINESS FEEL LIKE A MORE JOYFUL, SAFE SPACE FOR YOURSELF, AND YOUR CLIENTS.
YOU ARE SO OVER COMPARING YOURSELF TO OTHER COACHES, HEALERS OR THERAPISTS… AND YOU KNOW YOU’RE ONLY DOING THIS BECAUSE WHAT YOU SEE ‘OUT THERE’ IS POSSIBLE FOR YOU ‘IN HERE’ TOO. NOW… HOW DO YOU CREATE THIS (OR SOMETHING BETTER) FOR YOURSELF…?
YOU’RE OVERWHELMED BY ALL THE ACTION YOU THINK YOU HAVE TO TAKE TO BUILD YOUR BIZ. (HINT: IF THIS IS TRUE, YOU’RE RELYING ON STRATEGY OVER BELIEF.)
YOU WANT TO MAKE MORE MONEY DOING WORK YOU LOVE, EVEN WHEN YOUR BRAIN WONDERS IF/HOW/WHEN IT’LL EVER HAPPEN.
YOU WANT TO CREATE MORE DEMAND FOR YOUR WORK, WITHOUT THE DREADED HUSTLE, BUSYNESS OR A FIVE-YEAR BUSINESS PLAN (GAG).
YOU WANT AMAZING, BEST-FIT CLIENTS TO BE COUNTING DOWN THE DAYS UNTIL THEY CAN ENROL IN YOUR PROGRAM, BOOK YOUR WORKSHOP OR APPLY FOR YOUR COACHING. (AND YOU WANT TO MAKE THIS NOT ONLY POSSIBLE… BUT INEVITABLE.)
YOU WANT TO HOLD SPACE FOR LARGER GROUPS OF CLIENTS IN YOUR BIZ, AND YOU NEED SOME GUIDANCE ON HOW TO DO THIS THROUGH LOVING LEADERSHIP (NO PEOPLE PLEASING, ENERGY DRAINING OR MIND DRAMA NECESSARY).
Sometimes, my work looks like coaching clients in my Aligned & Unstoppable Mastermind or private coaching program.
Other times, it’s writing, such as my books, You Are Enough, It’s All Good and Aligned and Unstoppable (Hay House), creating and running online courses and programs, such as Anchor into Your Power or writing and recording new podcast episodes.
When I’m not doing any of the above, I’m often writing for national and international publications such as Being magazine, Homelife, body + soul, Women’s Fitness and Australian Natural Health Magazine, and for popular websites such as Canva, The Daily Guru, news.com.au, Vogue.com.au, Sporteluxe, marie claire and smh.com.au
I’ve been interviewed on countless podcasts, and on live national TV on the Today Extra Show, plus I’ve spoken at events and workshops around Australia for a variety of companies such as Soul Star Festival, Mirvac (for their month-long Festival of You campaign), BUPA, Barre Body, New Balance, Hay House (my publisher), LinkedIn, Morgan Stanley and Eat Fit Food, as well as for my own workshops, book tours and events.
When I’m relaxing, you can find me taking my two little kiddies to all the playgrounds, drinking all the coffee with my hubby, Nic, getting lost in a good novel, making another cup of tea (current fave: slowly brewed sticky chai on the stove, with oat milk and honey), deciding if I should buy more scatter cushions for the couch (I shouldn’t), or doing some pilates at home on the kids’ play mat while they jump on me. (Makes it a double workout, right?)
Learn how my business gives back here.
Ultimately, working with me is for you if you know it’s time to create radically new beliefs about yourself (and, um believe them!), because you’re so worthy of receiving what you’re calling in.

PS. Apart from being amazing at making tea and having coached thousands of people over the last 10+ years… I do have formal qualifications:
- Reiki 1
- Certificate IV Kinesiology
- Touch for Health
- NLP Practitioner Certification
- Non-Personal Awareness (NPA) Basic Training
- Advanced Diploma Naturopathy
- Advanced Diploma Nutritional Medicine
- Advanced Diploma Western Herbal Medicine
- Graduate Certificate Human Nutrition (Deakin University)
I acknowledge the Traditional Custodians of the land on which I work and live, and recognise their continuing connection to land, water and community. I pay respect to Elders past, present and emerging.